Let's be honest - what's the longest time you've gone without checking your social media platforms? (No cheating - we won't tell!) If you're reading this in a public space, take a moment - glance up from your digital device, and take a look around...

Since the beginning of time, storytelling has been an essential component to the brilliant experience of what it is to be human. Where our most distant ancestors penned hieroglyphs on the walls of caves, the Greeks etched intricate designs into stone, while aboriginal tribes passed...

In today’s fast-paced, hyper-connected world, scarcely minutes go by when consumers aren’t glancing at a smart phone, perusing social media, or tweeting their latest activities. We are now, irrevocably, citizens of the digital age. In order to reach their target audience, businesses must conform to...

SEARCH Google has considerably changed the world in many ways, from a "simple" search engine to a huge corporation offering any kind of services people can imagine. It has made people's lives easier in many ways, providing the ability to find what people are looking for in just seconds. Not only fast but, now Google...

BUSINESS STRATEGY & BRANDING The 2015 Pantone Color of the year was introduced back in December. Marsala is a color that has been described as robust, earthy, sophisticated, hearty, stylish, and fulfilling. The Pantone Color Institute defines this color as a “wine red with strong brown...